En Otro Nivel

Visual Identity
Art Direction
Album Design
2025

THE CONTEXT
Developed a visual identity for the debut album of music artist Mueve, reflecting his personal growth as an artist and evolving artistic identity while establishing a cohesive brand across digital, physical, and social platforms.

THE OUTCOME
The identity combines cursive typography with bold sans serifs to express Mueve’s duality of introspection and high energy. Blurred portraits and grounded landscapes add depth, echoing the album’s themes of transition and self-discovery. 

The system extended to Mueve’s Run Club, a 5K community event preceding the album release, translating the album’s values into public engagement and creating a unified artist experience.









Thank you for being here - Ant